Figure 2.
Source: self-made bar chart

If we look at how popular these two brands among US teens, Figure 2 has the answer. This is a bar graph which indicates the proportion of the favorite footwear brands among US teens. According to the bar graph, Vans less than 10% of teens named it their favorite sneaker brand in spring 2017. However, this proportion has increased to 19% in fall 2018. According to the bar graph, fall 2017, which accounted for 6.9%, are the most favorable of Converse. Spring 2017 and spring 2018 comes next at 6.15%, followed by fall 2018, which makes up 4.61%. Why Vans has more teens like to wear their shoes? Following I will tell you. First, Vans has more color in their design. Second, their target audience is the attitude that I don’t care of the rebellious psychology. Last, their market aspect uses the celebrity effect behind "no need for spokespersons”. Thinking everyone who agree their thoughts are their endorsement. Why Converse fluctuate slight? It can’t have more teens to choose their shoes. Next, I will tell you the answer. To begin, it doesn’t Vans' wider range of bold and colorful choices. After, Converse shoes have a narrower toe cap and thin sole compared to Vans, so they are not as comfortable. Finally, teenagers tend to be more active, and the American street style is popular; hence they tend to pay more attention to Vans rather than Converse. Therefore, that's why Vans bar graph higher than Converse on Figure 2.